Cloud Sales Training
Cloud Computing | Sales & Marketing Training
There's no doubt you've heard that cloud computing is the "next big thing" in IT services – but the real question is this: Is cloud computing a threat to your IT services business that you should be wary of OR a better, more profitable way to serve your clients? And if it IS the big opportunity everyone is talking about, what does it look like, who's buying it and how can YOU profit from it right now?
TMAX Technologies provides all of the cloud computing sales and marketing training you need. For more information Contact Us to book an appointment for a consultation to discuss your sales traing, or give us a call at +27 71 6871702 today!
Here's some basic information on cloud computing that may help to get you started...
What is cloud computing? In Technical Terms
Cloud computing is Internet-based computing, whereby shared "resources" (servers, disk space, firewalls, backup, software and the services needed to install and support it) are provided to users to their personal computer, laptop and other devices on-demand, like a utility (electricity, water, etc.). SaaS, or "software as a service" is a cloud computing service. The hardware, software and support required to host and deliver the application is the sole responsibility of the SaaS provider, not the end user. The end user only pays for the service of using the software on an as-needed, subscription basis, or simply uses the service. Some examples of cloud-based applications are Salesforce CRM, Google Apps, Zoomerang, YouSendIt.com, etc. Some examples of free cloud applications are Facebook, Gmail and even your bank's online account access.
What is cloud computing? In Layman's Terms
The best way to illustrate what cloud computing is and why it's spreading like wildfire is to compare it to the modern electric utility industry. On September 4, 1882, Thomas Edison opened the Pearl Street electricity generating station in New York city, introducing the concept of electricity as a utility. There were four key elements introduced by Edison's concept of electricity as utility that were, previously, unheard of: 1) reliable central generation, 2) efficient distribution, 3) a successful end use (in 1882, the light bulb), and 4) a competitive price. Up until 1882, factories or other entities requiring electrical power were required to build and maintain their own generators – a very expensive, time consuming distraction for most companies whose core business centered on producing a product or other service. The idea of being able to pay for electricity as a utility as opposed to producing it on their own was a highly-attractive proposition for businesses who didn't want the cost and distraction of producing their own power.
Cloud computing is essentially offering the same promise to businesses today. Until recently, the cost of building and maintaining your own computer network in house has been a "necessary evil" of running a business. But now, thanks to major advancements in Internet connectivity and technology, businesses can simply pay for basic IT necessities on a "utility" basis. Of course, cloud computing isn't ideal for everyone just yet and we will see a period of hybrid networks where businesses have some applications in the cloud and others on site; but it IS a much smarter, lower-cost way of meeting basic computing needs (e-mail, spreadsheets, word processing, backup, and file sharing for example).